Why can’t Jenny play Halo?

So why don’t more women play video games? Apparently it’s because unlike men, they have “relationship or family responsibilities.” Also, online games have too much emphasis on, well, gaming and not enough socializing, according to this somewhat condescending press release:

“40% of the Second Life membership is female, largely because, unlike a conventional ‘game’, Second Life is a virtual world that emphasizes social activity and creativity,” said Reuben Steiger, CEO of Millions of Us, an interactive marketing firm.

The release is promoting a Nov. 11 event in San Francisco called “Couples, Computers and Gaming.” The announcement makes it sound as though the event is really about women and computer games, but they chose to call it “couples” instead. Because of course, women would only want to get involved with games if their boyfriends were playing already.

The event will feature “comedic” MCing from all-female pro gamer team girlz 0f destruction, who have corporate sponsorship from event organizers VIA Technologies. It’ll also feature John and Mary Schuyler, producers of the “Desperate Housewives” computer game, which looks like a trashier Sims.

One Response to “Why can’t Jenny play Halo?”

  1. Planetheidi says:

    This sounds like something that Robin Hunicke would involved in. Hmmm.

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